Virtual Reality Video: The Power to Compel

Posted by Chris Fasano on Jun 29, 2017 12:03:00 PM

Gone are the days when getting eyeballs on an advertisement was enough to catapult a brand. In an increasingly digital culture, consumers want to be engaged, and they are seeking an experience before connecting with a brand. With the advent of commercially available virtual reality headsets and apps, virtual reality video is gaining traction as a marketing strategy that goes far beyond the gaming and entertainment industries.

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Topics: Video, VR

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