Webinars Rank High in B2B Lead Generation

Posted by Chris Fasano on Dec 4, 2017 11:22:12 AM

Physical events such as conferences and tradeshows continue to rank as the number one most effective way to generate B2B leads, according to HubSpot, followed closely by webinars in the number two spot.

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Topics: TalkPoint, lead generation

6 Reasons Why Webcasting Is a Top Lead-Generating Tool

Posted by Chris Fasano on Aug 17, 2017 12:01:00 PM

Webcasts and webinars are proven lead generators, allowing you to connect with and inspire a highly targeted audience in real time. Analytics collected from registrations, surveys, polls, and viewing activity yield a treasure chest of intelligence for your sales team to follow up on.  

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Topics: Webcast, TalkPoint, lead generation

Leverage Marketing Automation to Boost Webcast ROI

Posted by Chris Fasano on Jun 23, 2017 12:03:00 PM

Does your company use marketing automation software? Does your company produce webcasts? If yes to both, are you taking advantage of the integration between these two platforms? If not, you may be leaving potentially rich selling opportunities on the table.

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Topics: Webcast, Marketing, ROI, lead generation

Capture Leads and Engage your Audience with Webcast Interactivity

Posted by Joseph de Leon on Feb 3, 2017 11:30:10 AM

Webcasts provide integrated features you can use to capture leads, engage the audience, bolster your brand, and generate revenue at product launches and other live events.

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Topics: webcasting, sales, lead generation

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