Ten thousand Baby Boomers leave the workforce every day in the U.S., bringing with them rafts of collective knowledge learned through decades of experience. For many businesses, this workplace exodus has implications that extend far beyond filling vacant positions.
Late last year we collaborated with Interactive Media Strategies, a leading provider of market research to produce a video research briefing on our findings from the 2016 Business Video Communications Research Study.
Leading companies are looking for ways to rise above the clutter of the marketplace. They need to differentiate their products and brand while shortening new-product time to visibility and time to market. It might be a tall order but not impossible to fulfill. The power of video can help.
Incorporating video and interactive webcasts into your marketing strategy can significantly extend your reach to a wider global audience and boost the impression of your product launch.
In today’s fiercely competitive hiring climate, millennials and other tech-savvy job seekers research employer websites like they research consumer brands before making a purchase. They’re looking for reasons why they should apply to a particular company.
They want to know how well they’ll fit with the organization’s culture and core values. Engaging potential candidates on your website is important, but it’s only one facet of recruiting. The onus is on your human resources team to engage potential candidates and promote an authentic employment brand throughout the entire recruitment process.
We recently teamed up with our business partner Paul Ritter of Interactive Media Strategies to create the 2016 Business Video Communications survey. The groundbreaking research study will compile insights from business leaders, HR professionals, marketing innovators, CIOs, and IT professionals like yourself on the business use of video communications.
To take the survey please click on the image above.