Utilizing a Do-it-Yourself (DIY) webcasting service has many benefits. It’s easier for everyone to use and access, it’s more cost-effective, and it typically has a lot of features and integration capabilities.
But before exploring additional features and integrations for your DIY webcasting, first make sure it’s entirely accessible in the web browser or is cloud-based, and that it’s optimized for mobile devices. After doing that, here are a few other features and integrations you’ll want to make sure your DIY webcasting provides.
Look for a tool or an integration that makes it easy for registrants to add the details of your webcasts to their personal calendars with one click. And make sure the scheduling tool allows you to send out automated reminders and follow-up messages to registrants regarding your webcasts as well.
Make sure your registrants and attendees can share links to your webcasts with others on social media or through email. This way, more people will become interested in your online event and will want to attend it.
You’ll want a DIY webcasting service that will allow participants to share their screens and send links to one another – especially if they’re in different or remote locations. And you’ll want to have the ability to post polls that audience members can complete in real-time.
Having a DIY webcasting platform that syncs up to your customer relationship management (CRM) systems will help a lot when it comes to sending invites and other communications to your audience members regarding your webcasts. Integrating your webcasting platform with your content management system (CMS) will also help maintain a steady workflow and prevent you from having to manually upload all the content you need for your webcasts.
Automated Publishing and Editing
You’ll need to be able to edit all your webcasts at any time and add additional content to them from outside sources or systems, especially if you decide to share them with a wider audience later. And you’ll want to ensure that your webcasts are automatically saved or published somewhere in the cloud, so you don’t lose valuable content.
Allowing each user to have a single sign-on experience keeps their online activity and your webcasting content safe. This is especially beneficial for those who access your webcasts from different mobile devices.
Analytics and Reporting
If you want to continually improve your webcasts, you’ll want to be sure to have access to analytics and reporting, which will tell you what your audience cares about. You’ll know who stopped viewing your webcasts and when, how many registrants didn’t become live attendees, and other important information to ensure that your webcasts are consistently yielding a high return on investment.
If you plan to charge a small fee for some of your registrants to attend your webcasts, then you’ll want a payment integration that allows you to collect and process online payments.
To get the most you possibly can from your webcasts, make sure your DIY webcasting service has all the features and integrations you need.
TalkPoint is a industry leader in enterprise communication, our award-winning webcasting platform Convey has facilitated with company-wide messaging to Fortune 500 organizations globally for over fifteen years.
To learn more about our platform contact a business development representative here. For more information on webcasting your next online presentation please click below.