Is Your Business Ready for Self-Service Webcasting?

Posted by Chris Fasano on Nov 16, 2017 10:10:00 AM

Self-service webcasting is a great tool for any business. Instead of relying on others to create or host your webcasts for you, you can do it yourself directly on a platform that has all the tools you’ll need. Self-service webcasting is quick, easy, and cost-effective.

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Topics: TalkPoint, self service

8 Ways Self-Service Webcasting Eases the Burden on IT

Posted by Chris Fasano on Nov 14, 2017 11:01:00 AM

Self-service, or do-it-yourself (DIY), webcasting software enables you to set up and host small or large webcasts and webinars by yourself, with little to no technology training or support from IT required.

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Topics: Video, TalkPoint

The Dos and Don’ts of Webcasting for Consultants

Posted by Chris Fasano on Nov 13, 2017 10:01:00 AM

The world of consulting is fast-paced and on the rise. In 2016, the global consulting market was worth more than [$250 billion](https://www.statista.com/statistics/624426/global-consulting-market-size-by-sector/) and that number will only continue to increase in coming years.

Whether you’re a consultant who works for a large firm or you operate a solo practice, you’ll want to use webcasting to distinguish yourself as an experienced thought leader in your field. Below are some things you’ll want to make sure you do when webcasting, as well as a few things you’ll want to avoid.

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Topics: TalkPoint

The Advantages of Live Audio Webcasting

Posted by Chris Fasano on Nov 10, 2017 10:01:00 AM

ive audio webcasting is a cost-effective alternative to web conferencing, especially if you’re communicating information to a large audience in disparate locations and expecting a high degree of participation.

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Topics: Webcast, Audio, TalkPoint

How to Create a Video Content Strategy for Your Company

Posted by Chris Fasano on Nov 9, 2017 10:01:00 AM

According to WordStream, video attracts [two to three times](http://www.wordstream.com/blog/ws/2017/03/08/video-marketing-statistics) as many monthly visitors compared to other types of content. Video content can also help increase organic traffic for a business by [over 150%](http://www.curata.com/blog/content-marketing-trends-2017/).

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Topics: Video, TalkPoint

Tips for Making Your Live Webcast More Interactive

Posted by Chris Fasano on Nov 1, 2017 10:03:00 AM

Webcasts are often perceived as a one-way broadcast, where audience members passively look at their screens as the host does something or talks about something. However, with advances in webcasting technology and trends, your next webcast can be a lot more interactive and engaging for your audience.  

Below are tips to follow if you’d like to have a more interactive webcast.

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Topics: Webcast, TalkPoint

Webcast Topics That CFOs Care About

Posted by Chris Fasano on Oct 30, 2017 12:02:00 PM

Chief Financial Officers (CFOs) handle a lot more than a business’ finances, and their time is always in demand. If you want to catch their attention with a webcast, cover something they’ll care about.

Here are a few topics to consider for your next webcast – topics CFOs care about.

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Topics: TalkPoint

Storytelling is a Powerful Branding Tool

Posted by Chris Fasano on Oct 26, 2017 12:02:00 PM

Bedtime stories. Scary tales around the campfire. Movies and television. Personal blogs. TED Talks. From childhood, we’re drawn toward stories. We like to hear them, watch them, and tell them. Good storytelling captivates. And it sells – everything from a company’s brand to an unnamed star in the universe.

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Topics: TalkPoint

Increase Audience Engagement in Your Webcasts

Posted by Chris Fasano on Oct 25, 2017 12:02:00 PM

Very few communications vehicles offer a greater array of engagement opportunities than webcasts do. If your polls, chat, Q&A, and other interactivity efforts aren’t drawing the number of participants you’d like, here are a few pointers that could help bring the numbers up.

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Topics: TalkPointBlog

How to Earn Money by Hosting Webcasts

Posted by Chris Fasano on Oct 24, 2017 2:30:00 PM

Webcasts are a great way to demonstrate thought leadership and centralize communications across an organization or industry. And it takes a lot of time, effort, and moving pieces to host a webcast. Luckily, all that time and effort doesn’t have to be spent in vain.

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Topics: TalkPoint

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